Miss São Paulo, also referred to as Miss Estado de São Paulo, is a Brazilian Beauty pageant which selects the representative for the State of São Paulo at the Miss Brazil contest.

The pageant was created in 1954 and has been held every year since with the exception of 1990, 1993, and 2020.

Since 2024, the State directors for Miss São Paulo are Renata Vilani and Samuel Teixeira.

São Paulo has won eight crowns in the national contest.

The following women have competed as Miss São Paulo in the national contest and won: