[1] The success of the car enabled Morris to regain its position as Britain's largest motor manufacturer.

The body, which was either a saloon or open tourer, was mounted on a separate channel section chassis with a 7 feet 6 inches (2.29 m) wheelbase.

[4] For buyers of complete cars prices ranged from £118 for the basic two-seater to £142 for the four door saloon with "sunshine" roof and leather seats.

[4] The driver was provided with a full set of instruments including a speedometer with a built in odometer, oil pressure and fuel level gauges and an ammeter.

[4] The Morris also scored over its Ford rival by incorporating an electric windscreen wiper rather than the more old-fashioned vacuum powered equivalent,[4] while its relatively wide 45 inch track aided directional stability on corners.

Changes included painted rather than plated radiator surrounds and disc (Easiclean) wheels replaced the previous "Magna" wire spoked ones.

[4] For Australian buyers only, there was also a coupé utility; this model was produced by Ruskin Bodyworks in Victoria from CKD kits supplied by Morris.

The Series E announced in October 1938[9] brought a major restyle with a "waterfall" dummy grille, headlights in the wings and the running boards had gone.

[11] A coupé utility variant of the Series Z was produced in Australia, utilising imported chassis and engines with locally built bodies.