Move fast and break things

Move fast and break things was the internal motto used by Facebook until 2014, as coined by Mark Zuckerberg.

[1] The motto was described as being illustrative for the business culture of Silicon Valley as a whole.

[2] At the end of the 2010s, the motto started to decline in popularity.

[4] In 2014, Facebook switched their official motto to 'move fast, with stable infrastructure'.

[5] In 2025, the Department of Government Efficiency (DOGE) has been described as following the move fast and break things principle.