The site was developed in 2010 by the Argentine company QB9 Entertainment, the same year a film adaptation of the comic book character and animated series was released.

[4] In 2017 further improvements were made, changing the player profile from a window (similar to Club Penguin) to a less intrusive section at the bottom with additional clothing customization options.

The game allows players to have friends, chat, complete missions, use costumes, access the Passport subscription, use various modes of transportation, apply effects, decorate their in-game house, purchase items to expand their house, and use a mobile phone where players can stay updated with news, play games, and receive messages from their friends.

[6] These 'Chetos' often have their houses filled with items, skins of all colors except yellow, effects, Passport subscriptions, clothing, and transportation options obtained through it, among other things.

[7] In March 2024, Argentine YouTuber Gianfy Albes, in collaboration with his friend Tomás Feurmann, created a fake image suggesting the closure of the Mundo Gaturro game.

This action generated a great impact on social media, even making the topic "Mundo Gaturro" trend on Twitter (currently in the process of changing to 'X').