The channel is a joint venture between Cignal and NBA TV and is a live simulcast broadcast of NBA TV, the league's dedicated channel in the United States.

[1][2][3][4] Upon the expiration of the decade-long contract of Solar and NBA, Sky of ABS-CBN Corporation and Cignal TV of TV5 Philippines in their joint statement said that they were jointly negotiating directly with the NBA to make games and programming available to millions of fans in the Philippines.

[5][6] However, Sky and ABS-CBN Corporation later dropped out of the bid due to its issue on legislative franchise renewal which led both ABS-CBN and its sister station, an all-sports channel S+A ceased broadcast on free-to-air television on May 5, 2020, as well as the dissolution of its sports division on August 31, 2020, as part of the company's retrenchment after the denial of its franchise renewal,[7] leaving Cignal as a sole bidder.

[8] After months of negotiations on July 27, 2020, Cignal TV announced the multi-year partnership deal with the NBA, on the announcement it was also mentioned that the provider will launch the channel along with the airing of games through its free-to-air channels, TV5 and One Sports.

[2][3][4] Cignal plans to offer the channel for syndication to other cable operators.