It included four different matchups to play with as well as alternate uniforms for use in the full game.

These matchups are the "Red River Rivalry" with Oklahoma and Texas in the Cotton Bowl and the "Sunshine Showdown" with Florida at Florida State, along with Miami at Ohio State and Missouri at Clemson.

On April 8, 2010, former Florida Gators Quarterback Tim Tebow was announced as the cover athlete for all four game platforms.

The return to a single cover athlete breaks the trend that was seen in the previous two installments of the series where a different cover athlete was chosen for each platform.

[7] In July 2010, Time Warner announced that it would offer a copy of NCAA Football 11 and a copy of The Greatest College Bowl Game Moments DVD free with a paid subscription to Sports Illustrated.