NFL Europe

It began play in 1991 and lasted for two seasons before suspending operations; while the league had been "wildly popular" in Europe, it failed to achieve success in North America.

After a two-year hiatus, it returned as a six-team European league, with teams based in England, Germany, the Netherlands, Scotland, and Spain.

The league's schedule went through several formats throughout its existence, but each season always culminated in the championship World Bowl game.

In its initial run, each team played a ten-game schedule, and the winners of each of the three divisions (Europe, North America East, and North America West), along with the team with the best record that didn't win a division, would play in a four-team playoff.

Following its revival as a six-team European league, the ten-game schedule was retained as double round-robin regular season.

[3] The brainchild of Bob Kap, the proposed league had already sold six franchises and had secured the rights to loan players from the NFL.

[4] The State Department discouraged NFL Commissioner Pete Rozelle from pursuing the league, and the IFL also suffered a potentially fatal blow when Pan American World Airways, who Kap had brought on as a sponsor, pulled out of the project.

The NFL capitalized on this newfound interest by holding American Bowl games (pre-season exhibition contests held overseas), and the popularity of these games, particularly in London, led to a renewed interest from Rozelle in creating an American football league in Europe.

[3] The NFL approved the creation of the WLAF in July 1989, with Schramm to head up the project and the league expected to begin play in 1990 or 1991.

[8] Each NFL team could allocate up to four players to the WLAF, although only two, the New Orleans Saints and Kansas City Chiefs opted to do so.

[11] After the conclusion of the regular season, the WLAF playoffs were held, featuring the three division champions (London Monarchs, New York/New Jersey Knights, and Birmingham Fire) and one wild-card team (Barcelona Dragons).

In addition to the monetary loss for the league, television ratings on ABC and USA network were poor.

The league's television contracts were also at risk due to poor ratings, with USA Network having lost money.

[14] Although the league was "wildly popular" in Europe, with attendance averaging 45,000 for the London Monarchs, it was "ignored" in the United States.

[22] The Claymores were replaced the following year by the Hamburg Sea Devils, which left the Amsterdam Admirals as the only team in the league not to be based in Germany.

[28] Andrei S. Markovits and Lars Rensmann described the league as an "abysmal failure", noting its poor quality of play, frequent name changes, and franchise relocations as well as the accessibility of regular NFL games in Europe as reasons for its collapse.

[26] John Mara, the co-owner of the New York Giants, said that the league "had some useful purpose in developing players" and that it helped the NFL determine that there was an interest in American football in Europe.

[28] Looking back on NFL Europe in 2017, Kevin Seifert of ESPN.com noted its strong record in developing quarterbacks: Kurt Warner (a Super Bowl champion and two-time MVP), Brad Johnson (who won a Super Bowl in 2002 with the Tampa Bay Buccaneers), Jake Delhomme (who led the Carolina Panthers to an NFC championship in 2003), and journeyman quarterback Jon Kitna all spent time in NFL Europe.

[36] In 2022, the league announced four regular-season games would be held in Germany, the first set for November 13, 2022 between the Tampa Bay Buccaneers and Seattle Seahawks to be played at Munich's Allianz Arena.

NFL.com writer Judy Battista noted Germany was the "fastest-growing international community" for the league, and attributed this in part to the popularity of the former NFL Europe's German teams, but argued the large number of expats as well as the American military presence were greater factors.

[41] The ELF's Barcelona Dragons, Berlin Thunder, Cologne Centurions, Hamburg Sea Devils, Frankfurt Galaxy, and Rhein Fire all share the names and imagery of their NFL Europe predecessors.

[14] The regular-season overtime period consisted of a single 10-minute quarter where both teams were required to have control of the ball at least once, and the play clock was set to 35 seconds.

According to The New York Times, USA Network was "not happy" with this arrangement and did not heavily promote the league as a result.

[82] Larry Eichel of the Philadelphia Inquirer wrote that "The only way a Monarchs fan could watch the team's first-round playoff game from the Meadowlands was to go to Wembley to see it on closed circuit.

[85] Fox ended its joint ownership with the league in 2000, but continued to air some games as a television partner.

The first logo of the WLAF.
World Bowl '91 , the league's first championship game, was held at Wembley Stadium ; the London Monarchs defeated the Barcelona Dragons 21–0. [ 10 ]
The final logo of the league, introduced upon its name change to NFL Europa in 2006.
Quarterback Kurt Warner was allocated to the Amsterdam Admirals in 1998 . The following year, Warner led the St. Louis Rams to victory in Super Bowl XXXIV . [ 25 ]