It originally focused solely on the North American market until being expanded to include Europe and other regions in 2007 and has also published anime.

NIS America, a localization and global publishing branch of Nippon Ichi Software, was founded on December 24, 2003.

[198] Based in Santa Ana, California, it originally focused solely on the North American market until being expanded to include Europe and other regions in 2007.

The branch was the result of the company's wish to focus on international publication of their works in the United States, given the increased popularity of their games outside of Japan.

Takehito Harada (原田 たけひと, Harada Takehito) is a chief executive officer of Studio ToOefuf and video game artist employed by Nippon Ichi whose art has been featured in video games such as Disgaea, Phantom Brave, Makai Kingdom, and Fate/Grand Order.