Naiara de Fátima Azevedo was born in the city of Farol, Paraná, Brazil, on October 30, 1989.

After turning 18 she left home to live alone in the city of Umuarama, where she attended the School of Aesthetics and Cosmetology.

In January 2016, Naiara moved to Goiânia, to record her new album "Totalmente Diferente [PT]", which debuted the hit song "50 Reais [PT]",[5] which quickly became one of the most played songs on Brazilian radio,[6] in addition to entering the world's top 100 most viewed videos on YouTube.

[7] In April 2017, Naiara announced on social media that she was recording her third DVD and fourth live album, "Constraste [PT]".

[8] Her debuting performance was held in Rio de Janeiro, on May 9, 2017, featuring special guest appearances from Ivete Sangalo, Gusttavo Lima, Wesley Safadão, and Kevinho.

[9][10] In late 2017, Naiara released a new track entitled "Pegada Que Desograma", quickly reaching the top of the Billboard Hot 100.

[17][18] In November 2019, Naiara released the single "Manda Audio", with the participation of the pagodeiro Dilsinho.