Naira Singhania Goenka is the protagonist of the second generation of the longest-running Indian television soap Yeh Rishta Kya Kehlata Hai.

[3] The character was created to represent a modern yet grounded young woman who navigates familial expectations, societal norms, and personal aspirations.

Initially depicted as a carefree and rebellious teenager, Naira’s evolution into a mature, loving daughter, wife, and mother became central to the narrative of the series.

[4] In November 2016, Hina Khan playing Akshara quit as her character became monotonous for her and she was shown killed in a car accident.

Producer Rajan Shahi stated in interviews that Shivangi’s ability to connect emotionally with the audience played a key role in the success of Naira's character.

Soon after her birth, her character shifts to Cape Town along with her parents as Kaveri Singhania ousts Akshara from their house.

When compared with other female leads of the show Shivangi Joshi as Naira most of the times emerges as fan favourite character defeating Akshara her mother as well.