Namagashi

Namagashi (生菓子) are a type of wagashi, which is a general term for traditional Japanese sweets and candies.

[3] Namagashi may contain fruit jellies, other gelatines such as Kanten, or sweetened bean paste.

[5] Namagashi are usually freshly made and are much more moist than other wagashi, like higashi.

Like other wagashi, namagashi are made of natural ingredients; additives are rarely used.

Namagashi is generally served with tea, and it's traditionally eaten on New Year's for good luck.