National Crime Prevention Council

[1] Loeb left that group in order to found the National Crime Prevention Council in 1982, where he served as its chairman.

[5] Working with the United States Patent and Trademark Office, the Council ran a national campaign in 2022 to warn consumers on the hazard of purchasing counterfeit goods.

In December 2021, McGruff and a public service announcement on kidnapping were featured in the animated television series the Family Guy.

[7] In July 2022, McGruff made his first full-length movie debut in Disney's Chip 'n Dale: The Rescue Rangers.

In December of the same year, the organization wrote to U.S. Attorney General Merrick Garland asking for an investigation into sale of fake drugs containing fentanyl.