[2] Naza Group is the franchise holder for Ferrari, Maserati, Koenigsegg, Kia Motors, Peugeot, Chevrolet, Citroën, Brabus, Ducati, Harley-Davidson, Piaggio, Vespa, Aprilia, Gilera and Indian Motorcycle brands in Malaysia.
After selling off his entire stock within three months, Tan Sri SM Nasimuddin began a dealership for used luxury vehicles in Kuala Lumpur.
In the late 90s, it acquired the Crowne Plaza Los Angeles Harbor Hotel and the Howard Johnson Inn Torrance.
In 2000, the Naza Group's extended its portfolio to include the distribution of motorcycles after being appointed as the exclusive distributor for the Ducati brand in Malaysia.
Several locally-assembled Kia models that were subsequently launched such as the Naza Ria MPV, the Sorento, and the Sportage which became market leaders in their respective segments.
With demand for locally-assembled Kias increasing, the Naza Group started construction works on an in house automotive manufacturing facility in Gurun, Kedah in September 2002.
In 2003, the Naza Group commenced operations of an RM30 million motorcycle manufacturing plant in Shah Alam, Selangor to assemble a wide range of bikes including scooters and superbikes.
With a built-up area of 250,414 square feet and the capacity to display 2,000 cars, the Naza Auto Mall symbolized the group's status as the largest importer of used and re-conditioned luxury and high-end vehicles in Malaysia.
By that time, vehicles produced at Gurun were also being exported to neighboring countries in ASEAN which established the group's credentials as a manufacturer that could meet international standards.
The Naza Group entered the food and beverage industry in 2008 after capturing the Bubba Gump Shrimp Company franchise.
[7] In 2010, Automobiles Peugeot announced it would partner the Naza Group in establishing a manufacturing hub for the former at the latter's plant in Gurun for right-hand drive markets in the ASEAN region.
[8] The Naza Group entered into a joint venture with HELP International Corporation Bhd to establish a college of automotive and transportation management in Malaysia.
The joint venture, which has been named, College of Automotive Transportation (CATM), is targeting to launch campuses in Gurun and Selayang, Selangor in 2012.
The Naza Group expanded its F&B portfolio to include Gyu Kaku, a globally renowned yakiniku restaurant chain.
Incorporated on 16 March 2011, the Yayasan was established in honor of the late Tan Sri SM Nasimuddin, the founder of Naza Group, to provide financial aid in the form of educational scholarships, schooling assistance, and donations to support charitable organizations.