It produces vehicles under the Neta (Chinese: 哪吒; pinyin: Nézhā) brand[2] and the main competitors are NIO, Xpeng and Li Auto which also have the Internet color.

In terms of the number of vehicles delivered and sold in 2021, the company was ranked fourth in the Chinese EV market after XPeng, Li Auto, and NIO.

[11][12] In April 2024, three investment companies founded by the governments of Yichun, Tongxiang and Nanning, announced that they will jointly inject 5 billion RMB (691 million USD) into Hozon to alleviate financial pressures and for a future IPO.

The facility is scheduled to operate at the end of January 2024 and will target at manufacturing and exporting right-hand drive electric cars to ASEAN countries.

[20] In February 2024, several Hozon Auto employees broke the news on workplace social media, CEO Zhang Yong’s previous promise to pay year-end bonuses in the first week of work was not fulfilled, and he was even told that the payment would be delayed by one month.

Zhang Yong later responded that the annual performance payment coefficient and amount are being confirmed, emphasizing that employees' wages, social security and bonuses have never been delayed since 2016.

[25] On November 14, 2024, Hozon Auto told the media that the company is promoting major strategic adjustments, including streamlining its structure and focusing on its core business.

Hozon Auto also announced that it has reached a cooperation agreement with Nanning Industrial Investment Group, which will provide financial support for the company's supply chain.

Fang Yunzhou issued an internal letter to all employees on the same day, admitting that the company was in operational difficulties and stating that he "bears the primary responsibility and deeply apologizes to everyone.