Netpage is a software system and infrastructure which makes printed paper interactive.
[1] The digital twin contains enhanced functionality such as the ability to share the page via social media sites (e.g. Facebook, Pinterest and Twitter), the ability to purchase products, watch embedded videos, follow hyperlinks, translate text, download and attach files, and other functionality.
The digital twin can have as many web links and features as required, allowing the printed surface to have identical functionality to that possible on a web page displayed on a touch screen device.
The technology launched in Esquire magazine, which is published by Hearst, in the December 2012 edition as reported by the Wall Street Journal[3] and Mashable.
The following documents are freely available and are good demonstrations of the capabilities of Netpage.