At the performance in Athens, Dima Bilan wears a white tank top with a number representing his place in the contest's running order – 13 in the semi-final and 10 in the final.

Bilan was surrounded by two ballerinas dancing in the background and a white piano covered in red rose petals, from which a ghost-like female figure emerged halfway through the song.

On the night of the final Bilan performed 10th in the running order, following Denmark's Sidsel Ben Semmane with "Twist of Love" and preceding Macedonia's Elena Risteska with "Ninanajna".

The song received 248 points, finishing second behind Finland's Lordi with "Hard Rock Hallelujah".

Dima Bilan performed the song at the World Music Awards in Earls Court on 15 November 2006.