Remixes by Tiësto, MOTi, Gotsome Bring It Back, Wayward and Mark Knight have also came out, as well as an extended mix of the original song.
The official accompanying music video, written and directed by Saman Kesh, premiered on 21 July 2014, and follows Japanese scientists trying to make a twerking robot.
[2][3][4] Introduced with "deceptively cinematic strings" and a "vintage, slightly dusty" piano,[5][6] "dub-leaning" bass and drums are also present in the arrangement.
[7] Adam Workman, in his review for the Abu Dhabi newspaper The National, noted it to be in the style of Calvin Harris,[8] while Sean Thomas of Drowned in Sound and entertainment.ie's Rory Cashin described it as a SBTRKTy track.
[9][10] The 405 author Lyle Bignon said the song "take[s] us back to a warehouse somewhere in Brixton circa 1998, rushing hard and loving the vibe along with another five hundred party heads.
[25] The single packaged with Mark Knight, Got Some, Wayward and instrumental mixes of the song reached number 15 on the Australian ARIA club chart.
"[5] James West of DIY called it an "undeniably an instantly-rousing summer smash in waiting, even if vocal sensation [ETML] makes blatant advances towards that already-fiercely-competitive boyish soul futurist throne (watch out Sam Smith, John Newman et al).
"[27] In an Allmusic review, Heather Phares honored it as a "AMG pick track", opining the duo's roots present "never feels too self-conscious".
[4] On 7 July 2014, Digital Spy staff members Lewis Corner and Amy Davidson named "Never Say Never" one of the "10 tracks you need to hear", writing that "Waves of signature Basement Jaxx beats washing over distinctive dance hooks affirm that time lapse aside, the British pair are still reigning over their genre.
[2] Chris Coplan of Consequence of Sound assumed that "One could easily enjoy this ditty with a nice afternoon mocaccino and some crackers",[6] while NME's called it "proof that hooky house doesn't have to be totally cheesy".
[31] On the more mixed side, Nate Patrin of Pitchfork Media called the titular chorus of "Never Say Never" "relatively lacking in that giddy sense of control loss.
"[32] John Daniel Bull, in his review for The Line of Best Fit, explained the song "combine bolshie beats with '90s house keys, and could quite easily soundtrack a Brit's week in Ibiza or Ayia Napa, but so could a prime example of something Example churned out in an evening".
Because the video was planned to take place in Japan, even though it wasn't really filmed there, the creators searched for images online on Japanese and Chinese hazmat suits to order.