Like many manufacturers of the time, New Imperial found it very difficult to maintain sales through the 1930s and even Bob Foster’s win on a unit-construction model in the 1936 Isle of Man TT (the last time that Great Britain won a Lightweight TT) failed to lead to the much needed sales.

[3] The engine was a 496 cubic centimetres (30.3 cu in) overhead valve unit construction twin with a twin-port head.

A range of different ignition systems options were offered the Model 76 was available in either standard trim, with a hand-operated four-speed gearbox, or from 1937 as a de-luxe version, with a foot-operated gearchange.

[4] New Imperial ceased trading in 1938, and sold the company to Jack Sangster, owner of Ariel and Triumph motorcycles.

Surviving examples prove that limited production continued even after the company was liquidated, however, being assembled from spare parts right up to the outbreak of war,[1] when a former director of New Imperial, Solomon Joseph, negotiated the purchase of the company and moved the equipment to the Triumph works in Coventry to turn it to production for World War II and the Model 76 was finally discontinued.