New Win Publishing is owned by Academic Learning Company, LLC.
[1] In the 1970s, Appleton Century Croft was sold to Meredith Publishing.
Later, in 1974 Charles Walther purchased the New Century division from Meredith in an early management buyout.
[2] It published Wall Street Journal bestseller From Lifeguard To Sun King: The Man Behind the Banana Boat Success Stories in 2008, written by Robert Bell, the founder of the Banana Boat sun care brand.
In February 2008 Academic Learning Company, LLC added a new division, WBusiness Speakers.