[2] It is published by Pioneer Book Company Private Limited.

[5] The magazine covers beauty, fashion, cosmetics, apparel, jewellery, the latest products, fitness, health, finance, career, self-help, relationships, sex, parenting, travel, art, music, books, cinema, social issues, legal matters, enterprise, and food.

Its main focus is in-depth articles, stunning photo features, fashion and beauty spreads, fiction, and highly inspirational interviews.

New Woman covers aspects of women's lives in language that is contemporary and young.

As of June 12, 2013, notable actress Hema Malini is the editor of the magazine.