In 1957, the Sankei Shimbun intended to apply for the establishment of a private TV station in Tottori Prefecture, and obtained the support of the local financial circles.

[1]: 22–23  On February 9 of the same year, Tottori Television held the first sponsor meeting.

[1]: 26  On March 3 of the following year, Nihonkai TV held a founding meeting and formally established the company.

[1]: 27  When the broadcast started, the headquarters of Nihonkai TV was located on the 4th and 5th floors of the Tottori Chamber of Commerce and Industry.

[1]: 35  Four years later, in 1970, Nihonkai TV's self-made local news was first broadcast in color.

In December of the same year, Nihonkai TV moved into the new headquarters to broadcast its signals.