Nipsey Hussle

Emerging from the West Coast hip-hop scene in the mid-2000s, Hussle independently released his debut mixtape, Slauson Boy Volume 1, to moderate local success, leading him to sign with Cinematic Music Group and Epic Records.

[1] Outside of music, Hussle inaugurated the Marathon Clothing store, which he founded along with partners Carless, the head of the agency, Karen Civil, and his brother Samiel Asghedom in 2017, and started a co-working environment which he named "Vector 90".

[5] Airmiess Joseph Asghedom[6][7] was born on August 15, 1985, and raised in the Crenshaw District of South Central Los Angeles[8] by his mother Angelique Smith (née Boutte), an African-American woman, and Dawit Asghedom, an Eritrean war refugee who came to the United States after fleeing the Eritrean War of Independence.

[12] Asghedom attended Alexander Hamilton High School in the nearby Castle Heights neighborhood, and dropped out before graduating.

[14][15] In 2002, at the age of 17, Hussle joined Buttervision, a creative multimedia Digital Guerrilla movement led by Dexter Browne where he was part of the BV Boys Sampler, Beats & Babes Vol.

[21] His debut project helped to build a small regional fanbase on the West Coast, and eventually led to Hussle being signed to Cinematic Music Group and Epic Records.

Concurrently, he announced that he planned on releasing a mixtape with fellow rapper Jay Rock, titled Red and Blue Make Green.

[43] Nipsey was subsequently featured on Ross' Maybach Music Group's song "Fountain of Youth", which appears on the label's second album Self Made Vol.

[49] After deciding against signing to a major label, due to a lack of creative freedom, he choose to make Victory Lap his debut album.

[55] On September 24, 2013, he revealed the track list for Crenshaw, which contained guest appearances from Rick Ross, Dom Kennedy, Slim Thug, James Fauntleroy II, Z-Ro, Skeme, and Sade, among others.

[68] The album was met with universal acclaim from critics,[69][70][71][72] and songs entered the Billboard Hot 100, including "Double Up", "Last Time That I Checc'd" and "Dedication", marking Hussle's debut on the chart as a lead artist.

[77] Hussle sold his mixtapes out of a car trunk at a neighborhood strip mall at the intersection of Slauson Avenue and Crenshaw Boulevard.

[80] Hussle opened the Marathon Clothing store on June 17, 2017, which he founded along with partners Carless, Civil, and his brother Samiel Asghedom.

[81] Opening the store at this intersection in the Crenshaw commercial district was important to him because he wanted to invest and provide opportunities in his neighborhood of Hyde Park.

[82][83] The year before his death, Hussle bought the small shopping center where his store was located, after partnering with the real estate investor David Gross.

He also signed other artists, including J Stone, Pacman Da Gunman, BH, Cobby Supreme, Cuzzy Capone and Killa Twan.

[97] He funded improvements to neighborhood schools and spent time with students, also participating on panels about growing up in the area and the influence of gang culture.

[100] Hussle was also intimately involved in the planning and advisory stages of the Destination Crenshaw project that will showcase the history and culture of black people in his neighborhood.

[102] In March 2019, Hussle had contacted officials from the LAPD to arrange a meeting with him and Roc Nation about what they could do to help prevent gang violence in South Los Angeles.

According to Los Angeles Police Commissioner Steve Soboroff, department officials would meet with Hussle's representatives at a future date on these issues to continue the activist's work in his honor.

[110] On March 31, 2019, Hussle was shot at least 10 times in the parking lot of his store, Marathon Clothing, in South Central Los Angeles at 3:18 p.m.

[131] On July 6, 2022, Holder was found guilty of first-degree murder and two counts of attempted voluntary manslaughter relating to injuries he caused to bystanders.

[138] Hussle's memorial service was held on April 11 at the Staples Center in Los Angeles, with tickets provided free of charge.

[139] Former president Barack Obama praised the rapper for his work in the community, writing in a tribute, "While most folks look at the Crenshaw neighborhood where he grew up and see only gangs, bullets, and despair, Nipsey saw potential".

[140] The 25.5-mile (41.0 km) funeral procession to Forest Lawn Memorial Park wound through the streets of South Central L.A. including Watts, where he spent some of his formative years.

On the day of his funeral, the council announced it was set to be renamed Ermias "Nipsey Hussle" Asghedom Square to honor him and his contributions to the neighborhood.

[150] Hussle was honored with a star in the recording category of the Hollywood Walk of Fame in front of Amoeba Music on August 15, 2022, the 37th anniversary of his birth.

[166][167][168] At the 2020 Grammy Awards, DJ Khaled, Kirk Franklin, John Legend, Meek Mill, Roddy Ricch, and YG all gave tribute to Hussle in honor of his legacy.

[169] The season 2 premiere of The CW series All American included a candlelight vigil at Hyde Park with a eulogy by the character Flip Williams (played by Lahmard Tate).

This comparison was made by the comedian Josh Johnson's routine on the Pop Out concert to a Toronto, Canada audience--Drake's hometown.

Nipsey Hussle (left) with rapper Big Sean in 2009
Hussle performing in 2013
Hussle performing in 2014
Memorial in front of Marathon Clothing, where Hussle was fatally shot