Niseko

[3] Niseko is famous for its high-quality powder snowfall, known as "Japow,"[4] and has recently been developed as an international ski resort area.

The lift systems are owned respectively by the Chuo Bus company, YTL Resorts (which purchased Niseko Village from Citigroup in 2010), Tokyu Corporation and Pacific Century Premium Developments.

Niseko Weiss has not operated its lifts for decades, but people can still ski in this area, being taken uphill by snowcats.

[5] Originally known primarily for winter sports, Niseko has gradually gained a reputation as a center for a wide variety of summer activities, including golf, tennis, fishing, horseback riding, sea kayaking, white water rafting, trekking, and bicycling.

Simple public items such as street lighting and winter footpath clearing are left wanting in comparison to other international ski resorts (though this is common in rural Japan).

Significant infrastructure development – initially focused on the road heating and redevelopment of the main street "Hirafu-zaka" – has now been completed as well as removing the overhead power lines and relocating them underground.

Purchase demand has expanded from Australian markets to include Hong Kong, Singapore and mainland China.