Noam Galai started taking pictures professionally when he served in the Israeli Defense Forces (IDF), and then in 2005 began photographing for Maccabi Tel Aviv Basketball Club.
He continued shooting sports, photographing mainly NBA, WNBA, and Euroleague games; He moved on to work with celebrities, musicians and politicians in the studio and at live events.
[7] In February 2006, Noam took a series of self-portrait images showing himself screaming and posted them online to a photo sharing website.
Unbeknownst to Noam, his image was used as a symbol of civil unrest appearing on posters and graffiti in many countries such as Iran, Spain, Argentina, Egypt, Iraq and Honduras.
[12][13][14] This story was used by news outlets and college textbooks[15] to exemplify the growing debate between the dissemination of intellectual property online and copyright issues.