[4] The Nobe was styled and promoted in Estonia by company founder Roman Muljar[2] in 2017,[3] with the idea production might happen in that country.

[5] After original development and two unsuccessful crowd-sourcing attempts, Nobe's Estonia workshop caught fire, destroying its two prototypes and underlying documentation, all uninsured.

[2] The concept accommodated seating for two with a rear luggage area (or optional rear jump seat); front trunk; stability control; air-conditioning; fully integrated espresso machine[8] Other illustrated features included seat-belts with integral airbags[5] and a system marketed as Gekko,[8] facilitated by the car's light weight, that would allow the car to be cable-winched up aluminum rails mounted to the side of a building, enabling "zero-footprint" parking.

"[10] The three-wheeler was marketed as off-road capable[7] and would be classified in the United States as an autocycle,[7] a regulatory class of three-wheeled vehicles requiring only a regular driver's license and exempt from federal automotive safety provisions when equipped with a steering wheel rather than handlebars, two side by side seats and seat belts (but not airbags).

[15] A group referring to itself only as nobecarsinvestors.com pointed to many problems with the company, offering comparisons to the Dale and Elio cars and to Nikola Motors.