It was developed by Tiertex Design Studios and published by BBC Multimedia.

The game is based on the character Noddy by Enid Blyton (specifically the TV series Noddy's Toyland Adventures), as well as the fictional universe in which he resides.

The focus of the plot and gameplay is the preparation of the character Big-Ears' upcoming birthday party.

After each level, the player gains sixpences, which add up to 36 pence by the end of the game, to contribute to the cost of a birthday cake.

Noddy and the Birthday Party has received mixed to negative reviews from critics.