[3] He started his career by joining the Mobile Brigade Corps of the Indonesian National Police, rising to the rank of the First Brigadier.

[3] Bagus BT Saragih of The Jakarta Post notes that his hand movements are like those used by Indian actors, while the accuracy of his lip-synching indicates that he had memorized the lyrics.

[5] The video was a hit on YouTube, with viewers considering his actions "perfectly" like Khan's in Dil Se..,[3] and eventually becoming a meme, "catapulting" Norman Kamaru to fame.

[7] As a result of his newfound celebrity, Norman Kamaru became a guest on Opera Van Java and Bukan Empat Mata, hosted by Tukul Arwana.

[10][14] In order to create a new, more modern image, in April 2012, Norman Kamaru initial rap single 'Forget It' (Lupakan) and collaborate with rapper Saykoji.

Noted singer and songwriter Glenn Fredly tweeted that the police should instead punish those who "call themselves singers but are unable to lip-sync as cool as Norman Kamaru", while legislator Eva Kusuma Sundari noted that actions like Norman Kamaru's were good public relations for the police.

[5] However, Alexia Cahyaningtyas of The Jakarta Globe, called it "embarrassing" that "a lip-syncing policeman was considered first-class entertainment".