The Doubleclicks released a crowd-sourced music video, featuring segments filmed by women within the geek community, that went viral and received over a million views.
The Doubleclicks, nerd-folk duo and siblings Laser Malena-Webber and Aubrey Turner, have personal history of being challenged about their "geek cred" at shows and online.
[1] However, they were more concerned about young girls, just becoming interested in things but being bullied and shut out of the community by such behaviour just because of their gender.
[1][2][3] Laser does, however, acknowledge a lack of intersectionality in the video as the majority of the contributors were white, saying "That means I didn't try hard enough.
"[4] The song was played before a panel called "Sex, Sexy and Sexism: Fixing Gender Inequality in Gaming" at PAX East in April 2014 to applause from the audience.