The first service of Nowcom in South Korea was Nownuri which is VT-based online BBS started in 1994 and currently they operate Afreeca, SOOP Live TalesRunner, O2Jam and ClubBox as well as Nownuri.
Nowcom was merged by Wins Technet, a listed IT company, at January 2008 and listed on KOSDAQ with its original name though and worked together for 3 years, but finally they have been separated again to two companies as they were.
[3] Another firm known as ZettaMedia was also established at that date and is a new spin-off company created during the split.
In July 2011, Nowcom announced that, after concerns from business differences between AfreecaTV and ClubBox, Nowcom's assets would be split into one publicly traded company, one oriented towards webcasting and online game development, and the other privately held company towards contents, media, and web storage.
The split formally took place in July 2011; where the present Nowcom was renamed AfreecaTV Co., Ltd. and consists primarily of Afreeca, TalesRunner, and O2Jam, while a new ZettaMedia was formed to take on Nownuri, PDBox, and ClubBox.