The family moves to Palm Beach, Florida, go to the exclusive Hotel Havenhurst, and discover the staff refuses to rent out the entire penthouse floor to them.
Crackerby asks to use the telephone, and in five minutes purchases the hotel, which he renames Havenhurst-Crackerby, and the family turns the penthouse floor into their new home.
[2] Crackerby wants his children to be able to fit into high society so he hires an impoverished Harvard graduate St. John Quincy (who pronounces his name Sihn-Jihn-Kwihn-zee) as a tutor.
[2] Throughout the short-lived series Crackerby and Quincy alternate between verbally fighting over differing moral values and banding together to battle those they both consider social snobs.
[2] Recurring: Nielsen ratings ranked the series as 71st out of 102 evening television programs,[5] but before ABC could announce its cancellation Burl Ives sent out letters to newspaper columnists stating, "O.K.