Taha Othman Ahmad, known professionally as Odetari, is an American rapper, singer, songwriter, and record producer.

His music became popular on TikTok in 2023 and his songs "Good Loyal Thots", "Narcissistic Personality Disorder", "Look Don't Touch", "I Love You Hoe", "GMFU", and "Hypnotic Data" all reached the top 10 of the Billboard Hot Dance/Electronic Songs chart and were each certified gold by the Recording Industry Association of America (RIAA).

[6] Soon after signing him, the label created a second Spotify account for sped-up and slowed down remixes for his songs, as well as instrumental music under the name Odecore.

Ethan Shanfeld of Variety wrote that his combine "pitched-up rap hooks, glitchy trap flare and menacing club beats" and are "tailored to a young, overstimulated audience" due to their shorter length.

[3] Katie Bain wrote for Billboard that his music was "hectic and woozy and strange, altogether giving a feeling like being at a rave happening inside the internet" and that he and singer 6arelyhuman both represented "the DIY vibe of the early rave era and the ultra-modern world of TikTok stardom".