The song was announced as a single by Universal Music México in mid-April 2008 and was finally sent out to radio stations in Mexico on May 12, 2008.

The music video won an MTV Award at Los Premios MTV Latinoamérica 2008 for "Video of the Year".

[2] The music video was filmed on June 7, 2008 in Mexico City, during a break from their Fantasía Pop tour around the United States.

[3] The video features the members of Belanova judging a talent competition, in which they also play the contestants.

The music video premiered on June 24, 2008 on Telehit, MTV and Exa TV.