It was released in April 2, 2006 in Mexico, as the third single from their album Dulce Beat (2006).

[1] After the success of “Por Ti”, the band re-issued the album as Dulce Beat 2.0, with Universal Records agreeing to make “Rosa Pastel” the single and promotional song from the new edition.

In 2023, the song experienced a resurgence in popularity after becoming a viral hit on TikTok, increasing in streams on Spotify and entering the daily chart in Mexico.

[2][3] "Rosa Pastel" is a synthpop song and the lyrics narrate love and nostalgia.

The video ranked at number one on MTV's Los 10+ Pedidos Latinoamerica for 11 days.