Ontario Motor Vehicle Industry Council

[1] OMVIC has been embroiled in several controversies in the past few years, related to the integrity of its leadership and its willingness to help consumers.

As the regulator of motor vehicle sales in Ontario, OMVIC's mandate is to maintain a fair and informed marketplace by protecting the rights of consumers, enhancing industry professionalism, and ensuring fair, honest, and open competition for registered motor vehicle dealers.

These processes help ensure registered dealers and salespeople will conduct themselves with honesty and integrity and in a financially responsible manner—all requirements of the MVDA.

designation builds trust, strengthens credibility, and demonstrates to consumers that dealers and salespeople are proven professionals who have met Georgian College and OMVIC training standards.

[3] OMVIC has acknowledged the areas identified for improvement in the Auditor General's report and remains committed to enhancing its performance.

According to an article in the Vancouver Sun in 2021, “Ontario consumers may not know it, but we have a gem of an organization in this province that makes purchasing vehicles[5] much safer.” The organization recognizes the importance of consumer protection in the motor vehicle industry and continues to work diligently toward addressing the shortcomings highlighted in the audit.

By implementing the recommendations provided in the report and adopting measures to strengthen oversight, OMVIC aims to better fulfill its mandate of safeguarding consumers and ensuring fair practices within the industry.