Ostereo is a UK-based record label, publisher, influencer, and marketing company using technology to promote streams and video views for its artists.

[1] In 2010, Blackpool-born Howard Murphy founded Amurco,[2] a music sync and licensing agency servicing brands and broadcasters such as Ferrari, IKEA, Netflix and MTV.

In its first year of operation, Ostereo placed its artists across different digital service providers that received 400 million music streams and over 1 billion YouTube views.

[8][9] Prior to that, the track "For Love" received over four million Spotify listens,[10] and along with "When We Fall" was used in Dutch, Belgian and American films and television programs.

[citation needed] In late 2019, Ostereo released the debut singles Good Vibe, Are U My Villain and Starlight from Korean pop sensation, J.Fla.

The EP received critical acclaim and saw Mysie featured on the Independent’s Ones to Watch,[17] secure radio attention from BBC 6 Music[18] and a slot at The Great Escape in May 2020.

Pianist Karim Kamar's Small Mvmnts album, released in May 2020 under Ostereo, received considerable attention from listeners and publications including The Independent.

[24] Following his initial breakthrough, Kamar has garnered considerable attention and achieved a series of viral moments through his captivating public piano performance videos.

[35] Ostereo Publishing has, since inception, landed a number of opportunities for its writers including a sync placement on a New Balance advert for artist/writer Bamtone primarily for a Facebook campaign.

[38] The deal lead to Ostereo’s management clients, Tom Enzy and Rion S attending a virtual writing camp in Spring 2021 with Distiller Music’s writers[39] during which they penned the commercial hit, ‘In The Dark’ released by Sophie and the Giants and Purple Disco Machine which went on to achieve chart success in several European territories.

The inaugural edition of Song Circle was held at Abbey Road Studios and was conducted in partnership with Warner Chappell Music Benelux, with both publishers including songwriters and producers from their respective rosters.