[2] Chris DeVille of Stereogum described "Own It" as "danceable and extremely fun" and wrote, "Over rhythmically charged production that knocks hard while erring on Rico's more accessible side, she raps a string of boasts.

[11] Costumes in the video that were praised by Munzenrieder include a Thom Browne dress paired with a wig fashioned to look like a small cage, "a manicure adorned with the heads of shrimp, a tiara with lit blunts in place of jewels, and a series of charms that spell out her name hanging from piercings where her eyebrows should be".

From rocking a piece that looks akin to a Maison Margiela mask with clears spikes across it, to styling her hair in braids that spell "Rico" as she swings surrounded by possums and other animals, the entire aesthetic of the video looks to give fans a sneak peek of what they might expect from her album.

[11] Chris DeVille of Stereogum concluded that with the music video, Rico Nasty "carr[ies] the torch for '90s rap weirdos like Busta Rhymes and Missy Elliott.

"[3] Patrick Johnson of Hypebeast also agreed with this statement, writing that her "signature out-of-this-world styling is as amplified as ever" with Price "captur[ing] the surreal scenes through fish-eye camera lenses reminiscent of 1990s Busta Rhymes and Missy Elliott visuals".