In 2001, MNC Networks acquired the station to replace Women Radio (PM2FGF) that was leased to non-group owner.
[4] At the first 6 years, V Radio focused on content for women, hence its tagline "The voice of inspiring woman".
Some programs related to women and mothers were held, including talks and off-air activations.
In 2008, V Radio changed its tagline as Lagu Hitsnya Beda due to playlist focus to 80s and 90s song, also started targeting men in its programming.
Unlike its rival Most Radio which played 80s, 90s with some rock, metal and Camajaya with some rock and roll, country, oldies, 00s and 60s-70s, V Radio focused on slow and relaxing music, also plays 2000s and 2010s music on the weekdays.