[2][3] In 2020, Paisabazaar was India's largest digital consumer credit marketplace, with a 51.4% market share in terms of disbursals.

[4][5] Paisabazaar, co-founded by Yashish Dahiya ,[6][7] Alok Bansal, and Naveen Kukreja in Gurugram, Haryana in 2014,[8][9] is owned by PB Fintech, the parent company of the insurance technology platform Policybazaar.

[12] In March 2022, Paisabazaar became a member of the FACE Consortium, a collaborative platform of online consumer credit providers such as Orange Retail Finance and Phocket.

[13][14] In January 2018, Paisabazaar's parent company PB Fintech (formerly EtechAces Marketing and Consulting) committed to funding $31.58 Mn (INR 200 Cr) as part of the $78.9 Mn (INR 500 Cr) pre-IPO funds the parent firm received in October 2017 from True North and IDG Venture Partners.

Nevertheless, on 16th March, Paisabazaar released a statement asserting that reports of the platform shutting down its mutual fund operations were unfounded.