[1][2] The Paramount had an aluminium over wood frame body with BMW like grille and was mounted on a separate tubular steel chassis with front transverse and rear semi elliptical leaf springs.

It was originally intended to have Alvis engine and suspension but to reduce cost the production versions used Ford 10 components including the 1172 cc side valve engines, but fitted with twin SU carburettors, which resulted in poor performance.

In 1953, the company was bought by Camden Motors and production moved to Leighton Buzzard and the Ford Consul 1,508 cc engine was an option in a longer chassis as also was a Wade or Shorrock supercharger.

After the end of car production the remaining chassis were sold off and several were fitted with Rochdale glass fibre bodies.

There was no connection with the two separate American Paramount Car companies of Azusa, California (1923-1924) and New York City (1927-1931).