Her passion for pop music began in the third grade of elementary school, and she spent her time watching various dramas and award ceremonies on AFKN.
In 1994, Park was selected during the second round of open recruitment for Star Search, which represented actors such as Kim Hye-soo, Shin Eun-kyung, Lee Jae-ryong, Yoo Ho-jeong, Choi Min-sik, and Yum Jung-ah.
[1][14]I was able to meet "Ku-chong" Choi Min-sik, who casually asked if I had any coins in front of the coffee vending machine, and Shin Eun-kyung, a boyish resident at a general hospital who would go crazy like a child and focus on a game when she inadvertently glanced at the person sitting next to her while working.
[16] In 1999, while managing Kim Hye-soo and Jeon Do-yeon, Park encountered Ji Jin-hee, a photographer, and persuaded him to pursue an acting career.
[21][16] She became the head of Team Management 3, which included top stars Kim Hye-soo and Jeon Do-yeon, as well as promising newcomer Ji Jin-hee.
[24] They also focused on managing prominent actors like Kim Ji-ho, Jung Woo-sung, and Park Shin-yang, as well as rookies such as Jang Hyuk,[25] Cha Tae-hyun and Jun Ji-hyun.
[26] That same year, notable actors such as Sol Kyeong-gu, Kim Seung-woo, Son Chang-min, Shin Min-a, Zo In-sung, Choi Ji-woo, Lee Eun-ju, and Han Jae-suk joined the company.
[38] By August, about 70 stars, including top names like Jun Ji-hyun, Song Hye-kyo, Sung Yu-ri, Kim Hye-soo, Jeon Do-yeon, Jung Woo-sung, Jang Hyuk, and Zo In-sung, belonged to Sidus HQ.
In that same month, Kim Sung-hoon, who debuted in the 2003 film Madeleine, signed with SidusHQ and adopted the stage name Ha Jung-woo on their recommendation.
[40] Sidus HQ emerged as the top entertainment company in Korea, with their actors Kim Sun-a, Jeon Do-yeon, and Hwang Jung-min sweeping the 2005 year-end awards.
[49] During Park's tenure as director of the content division, IHQ, the parent company, achieved a market capitalization exceeding 300 billion won.
This growth was attributed to many prominent figures in Korean entertainment being affiliated with the company, managing over 90 stars and newcomers, and engaging in various business ventures.
Considering the size of the popular culture market, Sidus HQ reached a level comparable to that of Creative Artists Agency in the United States and Yoshimoto Kogyo in Japan.
Upon completion of the trainee period and signing a formal contract, they gain access to auditions for TV dramas, movies, commercials, etc., facilitated by the company.
[53][54] During her tenure at Sidus HQ, she handled hundreds of calls per day, managed her schedule, and interacted with a lineup of dozens of actors, conducting meetings with officials.
During her time in Manhattan, New York, Park embraced new experiences, including learning to ride a bicycle, writing a blog, and pursuing bartending certification.
[13] It provides insights into her career at Sidus HQ, from her early days with the company until her departure, summarizing her extensive managerial experience.
She felt her initial view of the culture was overly optimistic and struggled to find a suitable business model within the Hongdae indie scene.
Additionally, she noted a lack of aspiring young actors during an era when singers were gaining global recognition, observing a dearth of talent below the caliber of Song Joong-ki and Yoo Ah-in, along with insufficient female representation.
The episode aired on Monday and Tuesday at 11 PM, featuring Kim Hye-soo as a tarot fortuneteller who worked alongside Lee Chung-ah's character, Yang Eun-bi, a student preparing for an entrance exam.
Boy Project, Sidus HQ, Management Soop, and King Kong Entertainment, representing a significant portion of the Korean actor community.
Park's appointment as CEO brought a fresh perspective to the team, as she had experience as a top star manager and had produced popular dramas.
She explained that the name Monster Union symbolized a collaboration among talented producers and highlighted the company's role as a bridge between KBS and external partners.
The office for Monster Union was being established in the KBS Media building in Sangam-dong, and discussions for investment and co-production with external production companies were in progress.
[71] The establishment of Monster Union by KBS sparked controversy among outsourced production companies, leading to a statement of condemnation from three industry associations.
In response, Park clarified that Monster Union aimed to coexist with outsourced production companies by leveraging KBS's expertise and experience.
In her fifth year as Keyeast's CEO, Park reorganized the company's actor roster and established it as a content studio focused on production capabilities.
Keyeast's history of showcasing actors in significant roles, including Hyena, The School Nurse Files , and Inspector Koo, reflects Park's management expertise.
In that same year, KeyEast sold the Chinese broadcasting rights for the drama Inspector Koo, starring Lee Young-ae, to Youku, a video-sharing platform under the Alibaba Group.
Park was succeeded by Vice President Jo Ji-hoon as the new CEO, while CFO Jang transitioned to an executive director role at Keyeast.