The organisation runs a national helpline, "providing specialist information, advice and signposting to help people navigate the often complex world of health and social care.
The Association reported in its 2018 Annual Review[4] that 96 per cent of helpline callers would recommend the free service to friends and family members.
The helpline receives calls on a range of health and social care issues: in 2020, the single biggest group of calls were from people seeking help to make a complaint about the care they had received, closely followed by people experiencing issues using digital apps to access NHS services.
[8] In 2021, the Association launched its new five-year strategy, which focuses on embedding true patient partnership in health and social care.
"[12] The current Chief Executive, Rachel Power, was appointed in 2017 and has overseen a significant period of change for the charity.