Patricia Marks Greenfield (born July 18, 1940)[1] is an American psychologist and professor known for her research in the fields of culture and human development.
These include the American Psychological Association Urie Bronfenbrenner Award for Lifetime Contribution to Developmental Psychology in the Service of Science and Society in 2010[2] and the Society for Research in Child Development (SRCD) Award for Distinguished Contributions to Cultural and Contextual Factors in Child Development in 2013.
Greenfield is known for her cross-cultural work on child development and her exceptional teaching in the field of psychology.
Greenfield is known for her research relating to cultural psychology and change, inspired by 35 years of work in Chiapas, Mexico.
[11][12] Another line of research addressed the question of whether cross-cultural differences undermine the validity of ability tests applied outside of their culture of origin.
Her book Mind and Media examined the effects of television, video games and computers on child development.