The show consisted of Dixon, Mack, and Lewis pantomiming to popular songs of the day, and also featured in-studio commercials.

By 1955, Dixon started working at WLWT to host a daytime show originally geared to housewives, but that ultimately appealed to people from all walks of life.

Every morning the show would start with Paul using a pair of binoculars (one of what would become many of Dixon’s trademarks) to examine what came to be called “Kneesville”, which consisted of women sitting in the front row, all wearing either short skirts or “hot pants”.

Some of his other trademarks included, but were not limited to: Despite the fact that Dixon performed basically the same routine every day, viewers would continually watch his show, many of them admitting, often with varying degrees of embarrassment, that they were "hooked" on "Paul Baby."

Besides in-studio commercials, a musical number from the house band, a song each from Colleen and Bonnie, and occasionally a song from Dixon himself, who swore he couldn't sing to save his own life, the show primarily consisted of Paul talking with members of his audience, or reading letters from his viewers, both of which often resulted in hilarious situations: While Dixon's antics by today's standards might be construed as chauvinistic or even over-the-top sexist, there was an unspoken understanding between Dixon and his audience, both in-studio and at home, that he was only seeking the laughs and cheers that the antics generated.

Letterman frequently viewed the show as a youngster on Crosley/Avco Indianapolis station WLWI, where he later began his professional broadcasting career in the 1970s.

The wedding itself was broadcast live on the show, and featured then-WLWT news anchor Tom Atkins narrating and Bob Braun as Best Man, with co-hosts Bonnie Lou and Sharp as matrons of honor.

In the tradition of Ruth Lyons, any product plugged by Dixon would quickly fly off of local merchants' shelves.