[1] In 2012, Pringles were the fourth most popular snack brand after Lay's, Doritos, and Cheetos (all manufactured by Frito-Lay), with 2.2% market share globally.
[6] Gene Wolfe, a mechanical engineer and author known for science fiction and fantasy novels, helped develop the machine that cooked them.
One theory refers to Mark Pringle, who filed a US Patent 2,286,644 titled "Method and Apparatus for Processing Potatoes" on March 5, 1937.
[5] Another theory suggests that two Procter advertising employees lived on Pringle Drive in Finneytown (north of Cincinnati, Ohio), and the name paired well with "potato chips".
[22] In 2024 Kellonova, Kellogg's parent company agreed to be purchased by Mars Inc.[23] As of 2015, there were five Pringles factories worldwide: in Jackson, Tennessee; Mechelen, Belgium; Johor, Malaysia; Kutno, Poland;[24] and Fujian, China.
[25] Pringles have about 42% potato content, the remainder being wheat starch and flours (corn and rice) combined with vegetable oils, an emulsifier, salt, and seasoning.
[17] Other ingredients can include sweeteners such as maltodextrin and dextrose, monosodium glutamate (MSG), disodium inosinate, disodium guanylate, sodium caseinate, modified food starch, monoglyceride and diglyceride, autolyzed yeast extract, natural and artificial flavorings, malted barley flour, wheat bran, dried black beans, sour cream, cheddar cheese, etc.
Standard flavors in the US as of 2020[update] include original, salt and vinegar, sour cream and onion, cheddar cheese, ranch dressing, barbecue, hot and spicy, and loaded baked potato.
Examples of limited edition flavors include jalapeño, honey mustard, cheesy fries, onion blossom, mozzarella cheese stick, screamin' dill pickle, and Mexican-layered dip.
In its early years, they were marketed as "Pringles Newfangled Potato Chips" and had a small silver pull-top to open the can.
"[citation needed] Beginning in the late 1990s and continuing today, Pringles advertising has returned to comparing their product to bagged chips, which they view as greasy and broken.
[citation needed] Pringles, as a product brand, is especially known for its packaging, a tubular paperboard can with a foil-lined interior (until the 1980s, the cans also contained a removable pleated paper liner which held the chips in place) and a resealable plastic lid, which was invented by Fredric J. Baur, an organic chemist and food storage technician who specialized in research and development and quality control for Cincinnati-based Procter & Gamble.
Baur's children honored his request to bury him in one of the cans by placing part of his cremated remains in a Pringles container in his grave.
[38] In 2013, Lucasfilm and Pringles jointly commissioned crowdsourcing video studio Tongal for a commercial,[39] with a total of $75,000 in prize money distributed to seven finalists.
[40] In January 2021, a Pringles campaign took the character Frank out of the Raw Fury video game West of Dead in a live Twitch stream.
[43] The Pringles logo is a stylized cartoon caricature of the head of a male figure designed by Louis R. Dixon, with a large mustache and parted bangs (until 2001, the character had eyebrows and his bow tie framed the product name; in 1998, the bangs and lips were removed from the logo, and his head was widened a little).