The urge to interpret his lyrics outside of a recording studio led him to improvise and rap in Argentinian squares with friends, gradually creating a local buzz.

However, Paulo confessed that he did not do well in rap battles, since in those competitions the rappers who threw the most aggressive bars usually won, and he demonstrated another type of more melodic and technical style.

On 26 September of the same year, Londra released the song "Party", a collaboration with the American rapper and singer A Boogie wit da Hoodie.

In May 2020, a conflict between Paulo and his label Big Ligas was made public through Instagram, where Ovy on the Drums and Kristoman were accused of manipulating Londra's contract and defrauding him to have the rights to his songs without the consent of the latter.

[citation needed] This resulted in Paulo not being able to release more music until he could solve the court case that his lawyers are carrying out to be able to terminate his contract with Warner and Big Ligas.