Perceptual load theory

The models of attention proposed prior to Lavie's theory differed in their proposals for the point in the information processing stream where the selection of target information occurs, leading to a heated[3] debate about whether the selection occurs "early" or "late".

[5] In contrast, Deutsch and Deutsch argued that this filtering [6] of irrelevant stimuli occurs in the late stages of processing: all of the information is processed on a sensory level, but the semantic content of the message in the unattended ear cannot access the consciousness.

Perceptual load theory makes three main assumptions: Thus, if the task-relevant stimulus uses all the attentional resources, none of the task-irrelevant stimuli (distractors) will be processed.

In a low-load task, more of the distractors will be processed because the attentional resources have not been exhausted, and the filtering step will occur later.

[11] This theory argues that the salience, or prominence, of a distractor is the primary factor in causing distraction, rather than the overall load.

Lavie's PhD supervisor, Yehoshua Tsal, the senior author on the original paper,[1] published a critical review of the perceptual load theory in 2013 with Hanna Benoni.