In that year Golding also exported these jeans and jackets to the United States through the Brittania Company in Seattle thus introducing the first bleached denim jeanswear to America.

Famous are the Golding jeans which fit like a second skin.. Alan Flusser – European Fashion Guide US 1977)Clients included The Rolling Stones, Mick Jagger, Rod Stewart, Freddie Mercury, Queen, Britt Ekland, Twiggy, Yoko Ono, David Bailey, Bianca Jagger, David Bowie, Joan Collins, David Niven, Mary Quant, the Princess of Wales, Cliff Richard, Cilla Black, Ava Gardner, Marlon Brando, Bryan Ferry, Dudley Moore, Richard Burton, Adam Ant, Ossie Clark, Julie Christie, Jerry Hall, Jack Nicholson, Ringo Starr, Liza Minnelli, Zandra Rhodes, and Cher.1984 Ritz Newspaper.The store is mentioned in Bill Wyman's Rolling with the Stones in an anecdote where Keith Richards attempts to try on Peter Golding stretch jeans, but instead takes several pairs on spec.

[9] PG's ACE store was the platform from which Golding created and launched the world's First Stretch Denim Jean[10] in 1978 which was quickly popular with its British and international star-studded clientele.

The original product was launched in the UK through the ACE store and other outlets, but was swiftly marketed in the US with success, stocked by American celebrity retailers including Fred Segal and Bloomingdales, and worn by LA's Hollywood and music fraternity.

[citation needed] In October 2002, Jerry Hall[12] featured in an article by Hilary Alexander for the Daily Telegraph with photographs by David Bailey to celebrate the 25th anniversary of Peter Golding Stretch Jeans since 1978.

[14] A selection went to auction under the title 'The Peter Golding Collection of Rock & Roll Art' at Bonhams in New York on 14 May 2008, as a first showing of its kind with a preview tour of the United States in April.