Peter Gowers (born 28 September 1972)[1][better source needed] is a British businessman, and the former chief executive of the hotel chain Travelodge UK.
[citation needed] Gowers worked at the management consulting firm Arthur D. Little in his first job, as an analyst.
He left IHG when the Great Recession hit and their Asia-Pacific region was split into smaller business divisions.
[7] In January 2022, Gowers took the position of Chairman of the Management Board and Group Chief Executive Officer for European car rental company Europcar.
He stated that he was "delighted to be joining Europcar Mobility Group for the next stage of its journey and to deliver both transformational and operational improvements".