After college, Murray decided to pursue a career in marketing, securing roles at advertising firms Young & Rubicam and Bates USA.

[2][3] In 2009, he left the NFL to join talent agency William Morris Endeavor as EVP of marketing & new business.

[5][6] In 2014, Murray left the agency, which was sold to RSE Ventures, a private investment fund run by Miami Dolphins owner Stephen Ross and former New York Jets executive Matt Higgins.

[1][8] At Under Armour, Murray was responsible for signing deals with athletes like Stephen Curry and Clayton Kershaw.

[2][11][12] Since his appointment, he has increased the audience and viewership of PFL and signed brand partnerships with companies like Anheuser-Busch, Geico, DraftKings, and the US Marines and with streaming partnerships with ESPN and NBC Sports Group.