Peter manages the family business with his brother Dieter Vyncke.
Vyncke graduated from KU Leuven University in 1994 with a degree in applied economics.
Between 1996 and 2000 Vyncke led the Asian branch of the family business in Kuala Lumpur, Malaysia.
[2] In 2002, Peter and Dieter Vyncke took over the family business from their parents and sisters.
[10] Peter and Dieter Vyncke were nominated Honorary citizen of Harelbeke in 2016.